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International Art and Innovation in Museums Seminar (AIMs-2026) May 18–19 2026, Serbia, Novi Sad |
Working languages: Russian, English and Serbian. Information about the Russian track of the seminar — AIMs–2026 Russian track
Seminar format: in-person. If it is impossible for foreign participants to arrive, their participation in the online format is considered by the organizers on an individual basis
The seminar is held in two locations: Novi Sad (Serbia) and Saint Petersburg (Russia)
Communication between the audience and the museum within the exhibition is closely related to the art of storytelling. New approaches to telling these stories are associated with the possibilities of multimedia and digital technologies. Their use in museum exhibitions provides viewers the opportunity for a deeper interaction with the context embedded in the exhibition, creating a personal connection with the presented material.
The goal of the seminar is to discuss the current state, prospects, and directions of using digital technologies in museums. Thus, the event serves as a platform for discussing the impact of digital technologies in the museum environment and implies the presence of two components – practical cases and scholarly analysis.
Aims & Scope The International Seminar Art and Innovation in Museums (AIMs 2026) is dedicated to addressing the challenges of integrating digital technologies within the museum environment and, consequently, the changes in the nature and strategies of museum interactions with visitors. The seminar focuses on discussing new approaches and technological solutions that enable deeper and more personalized interactions between visitors and exhibition spaces.
The seminar provides a platform for discussing the following issues:
- Scenography: Use of digital technologies to create visual and spatial solutions in museum exhibitions.
- Audio Design: Development of audio guides, sound installations, and interactive audio elements that guide and accompany visitors through the museum space.
- Interactive Interfaces: Development and implementation of applications and interactive panels that provide new ways for visitors to interact with museum content.
- AR and VR: Use of augmented and virtual reality in exhibition scenarios, technical aspects of development, and discussion of the potential of these technologies to enhance the educational and entertainment impact on the audience.
- Data Analysis and Machine Learning: Use of machine learning and neural networks in the creation of interactive exhibition elements.
- Linguistic Technologies in Museums. Advancing multilingual access, narrative-driven storytelling, AI-powered visitor interaction, and digital preservation of linguistic heritage through real-time translation tools, adaptive communication technologies, and innovative methods for presenting and safeguarding linguistic diversity in museums.
Keywords: digital scenography, interfaces, UX/UI, augmented reality, virtual reality, machine learning, neural networks, video projections, installations, audio design, interactivity, visitor experience personalization
The target audience includes exhibition curators, IT specialists producing digital and multimedia content for museums, art historians, and cultural experts. As part of the seminar, there is a planned component dedicated to projects by young professionals. Students and graduate students enrolled in programs related to this topic are also invited to participate.
The decision to include a presentation in the seminar program is determined by the review of abstracts (200-500 words) conducted by the seminar's program committee. To initiate this process, authors are required to submit an application via email to contact@aims-seminar.space, including their full name, presentation title, and abstract. The submission deadline is no later than May 1, 2026 (Novi Sad) and April 15, 2026 (St. Petersburg).
In the event that the report aspires to be included in the academic component of the seminar, there is a possibility for the paper to be published in the conference proceedings of IMS (Russian Index of Science Citation, Scopus). Detailed information about the publication status can be found on the page. Please note that the deadline for submitting articles for double-blind peer review by the international program committee of the conference is earlier, set for March 15, 2026.
REGISTRATION INFORMATION – Novi Sad
The seminar in Novi Sad will take place on 18–19 May 2026. Scientific Track and Case Track submission opens on 22 January 2026. Early registration for participants and listeners will open on 20 April 2026.
| Early Registration (until 3 May) | Regular Registration (after 5 May) | |
| Lisner | Free | 400 dinars (≈ 4 eur) |
| Participant of Case track | Free | 2 000 dinars (≈ 17 eur) |
| Participant of Science track | 3 500 dinars (≈ 30 eur) | 7 000 dinars (≈ 60 eur) |
REGISTRATION INFORMATION – St. Petersburg
The seminar in St. Petersburg will take place on 24 June 2026. The registration fees will be announced closer to the dates.
More information: https://aims-seminar.space
THE SEMINAR ORGANIZING COMMITTEE
- Anna Chizhik, Ph.D. in Cultural Studies, multimedia director, associate professor at the Department of Information Systems in Arts and Humanities, St. Petersburg State University, Russia
- Katarina Cokrlic, exhibition designer, University of Bologna, Italy
- Tijana Jevrić, Creative Director of Visual Identity and Cultural Worker, Serbia
- Irina Mamonova, Ph.D. in Art History, exhibition curator, senior lecturer at the Department of Information Systems in Arts and Humanities, St. Petersburg State University, Russia
PROCEEDINGS
The accepted and presented papers will be included in the IMS-2026 Proceedings and indexed in Scopus.